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Roqad locks down growth funding from Decathlon Capital Partners

Expansion of customer deployment capacity in the U.S. and EMEA will be supported through a company-friendly, revenue-based funding agreement


PALO ALTO, CA. (PRWEB) JUNE 15, 2023Roqad, whose cookieless identity resolution allows companies to reach their audiences with precision, procured a significant investment from Decathlon Capital Partners to support its impressive growth initiatives.

Headquartered in Palo Alto, California, Roqad will use the capital to support growth in customer deployment capacity in both the U.S. and EMEA, while also continuing to invest in expanding its product roadmap development. Details of the revenue-based financing were not disclosed.

Carsten Frien, Chief Executive Officer and Co-Founder of Roqad, said the company’s innovative data solution bridges the gap between changing industry dynamics. “As the use of third-party cookies and IDFAs decline, our portfolio of identity solutions is positioned to help our clients painlessly transition into the new frontier of first-party cookies, universal IDs, publisher IDs, IDFVs, and CTV IDs,” Frien said.

Bartek Bogacki, Chief Technology Officer and Co-Founder, said Roqad can provide geographic coverage for over 80 percent of the online population—including the European Union. “It can be challenging to access a graph that covers all the geographies you need, which is why our identity solutions make sure our clients no longer have to deal with inaccessible markets,” Bogacki said.

Roqad was not required to give up any equity, ownership, or control of the company in exchange for the growth capital, and will repay the investment through future revenues.

Matthew Hoffman, Vice President of Decathlon Capital Partners, said Roqad has a solid platform for continued success. “We were impressed with Roqad’s answers to its clients’ problems,” Hoffman said. “Roqad’s dedication to privacy compliance, making all markets accessible for its clients, and its preparation for the future make it clear that Roqad is well-positioned to continue its growth trajectory.”

About Roqad
Roqad is an identity solution made to fully support clients’ global, privacy-compliant requirements. Roqad provides clients with access to over 80 percent of online addressable users and is prepared to help its clients through the post-third-party cookie landscape. Additionally, the solution was built with “privacy by design” principles in mind, meaning its clients do not have to worry about privacy compliance issues. Learn more at

About Decathlon Capital Partners
Decathlon Capital Partners provides growth capital for companies seeking alternatives to traditional equity investment. Through the use of highly customized revenue-based financing solutions, Decathlon provides long-term growth capital without the dilution, loss of control and operational overhead that often comes with equity-based funding. With offices in Palo Alto and Park City, Decathlon is the largest revenue-based funding investor in the U.S. and is active across a wide range of sectors. Learn more at


If you are looking for capital to accelerate your growth, we would love to talk.



    • Operating history of at least two years

    • Annual revenues between $4 million and $100 million

    • Annual growth rate of 10% or more

    • Attractive gross margins

    • Experienced management team

    • North America-based operations

    • Near-term visibility to cashflow-positive status